"Axioms for 21st Century Media
• The present is functionally obsolete.
• For planning purposes, the short-term future IS the present.
• Planning for the short-term is not a strategy. It’s like navigating solely by what you can see.
• There is no map, and the future is not predictable. • Consequently, shoot for standard formats (XML, RDF, etc.) and build products and systems to be adaptable and inter-operable.
• Don’t build your future on a rock. Build your future on a surfboard. We’re not on dry land anymore.
• Proprietary systems are rocks. Open Source systems are surfboards.
• Own your data.
• Think databases, not documents.
• Unstructured data has a value that approaches zero as it ages.
• Structured data is too formal to describe the messy world around us.
• Semi-structured data looks like the Goldilocks Zone for news media.
• The One With The Best Tools Wins.
• Web 1.0 is to the Web as rotary phones are to telecommunication: Rotary phones still work, but they’re irrelevant to what comes next.
• The challenge is: Build tools that give humans superhuman abilities.
• Technology is just evolution by non-biological means."
• The present is functionally obsolete.
• For planning purposes, the short-term future IS the present.
• Planning for the short-term is not a strategy. It’s like navigating solely by what you can see.
• There is no map, and the future is not predictable. • Consequently, shoot for standard formats (XML, RDF, etc.) and build products and systems to be adaptable and inter-operable.
• Don’t build your future on a rock. Build your future on a surfboard. We’re not on dry land anymore.
• Proprietary systems are rocks. Open Source systems are surfboards.
• Own your data.
• Think databases, not documents.
• Unstructured data has a value that approaches zero as it ages.
• Structured data is too formal to describe the messy world around us.
• Semi-structured data looks like the Goldilocks Zone for news media.
• The One With The Best Tools Wins.
• Web 1.0 is to the Web as rotary phones are to telecommunication: Rotary phones still work, but they’re irrelevant to what comes next.
• The challenge is: Build tools that give humans superhuman abilities.
• Technology is just evolution by non-biological means."
